Starting a business in Annapolis.
You have an idea, an unused skillset, or maybe you have a dream. In this instance, it was all three. Liz was ready to launch her own business. And I was ready to help! We started by getting to know one another, and as I quickly picked up on her passion and dedication, I knew this was going to be fun.
THE IDEA /// fill a current gap in Annapolis by launching a functional nutrition business for kids and adults alike
THE SKILLSET /// use my education coupled with my leadership to do this ‘whole business thing’ myself
THE DREAM /// devote my life to inspiring people to live a healthy ancestral lifestyle free of chronic pain and disease
Renaut Functional Nutrition is Evoke’s latest brand, photography, and website development project. These are my favorite types of projects — starting from the beginning and building a brand from the ground up — business strategy and planning, brand ideation and implementation, and tone development through photography.
LOGOS
/// final options
“I can't say enough good things! I've gone from working for someone to having my own website, online classes, and one-on-one clients in a matter of months.
What I was most impressed by was how well Erin was able to capture the feel of what I wanted for my business and portray it through the website and branding. She's also been a wealth of knowledge, advising me on how to use social media and how to market myself within my comfort zone. Highly recommend and will continue to work with Evoke for future needs!”
— Liz
MOOD BOARDS /// brand colors & tone
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MOOD ONE /// natural & fresh
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MOOD ONE /// colors
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MOOD ONE /// tone
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MOOD TWO /// deep & calm
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MOOD TWO /// colors
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MOOD TWO /// tone
PHOTOGRAPHY
